Monty Bojangles Unveils Its Christmas POS Activations in Sainsbury’s

Monty Bojangles has kicked off its Christmas POS activity with the rollout of its Aisle Fin in Sainsbury’s – marking the start of a wider seasonal activation across major multiples.

With Christmas being one of the most competitive moments in the confectionery calendar, standing out on shelf is more important than ever. These in-store activations are designed to bring the Monty Bojangles brand to life at the point of sale, boosting visibility, driving promotional impact, and capturing shopper attention in a crowded seasonal market.

The Christmas rollout blends bold creativity with standout design, ensuring the brand delivers measurable in-store presence during the peak gifting and treating period.

A strong, sparkling start to the festive season – and a timely reminder of how impactful the right POS can be at Christmas.